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1) That your customers buy price. Customers buy price only when you give them no other reason to buy from you. Study after study, market after market consumer research says customers buy Confidence, Quality, Service, Features, Selection and then finally Price. When you think about your own experience do you buy price? Did you buy […]
The ROLLING STONES may have got it wrong. It's not, "You can't always get what you want", it should be, "You just have to work for what you want!" ... and if you try sometimes, you might find, you get what you need!!"